Prime locations are crucial. The best franchises have a solid plan for securing high-traffic areas with the right demographics.
Court Quality
High quality courts are non-negotiable. Look for franchises that prioritize professional-grade surfaces and lighting. Your Pickleball venue is an attraction and by the definition of the word it should be ‘attractive’ to your guests to bring them in and make them want to visit!
Franchise Training Programs
Great franchises offer comprehensive training. This includes both business operations and pickleball instruction.
Brand Recognition
Established brands have an edge. They bring instant credibility and a built-in customer base.
Community Engagement
The best franchises foster a sense of community. Regular events, leagues, and tournaments keep players in the local areas coming back for more!
Multiple Revenue Streams
Relying solely on court fees is a risky business strategy. Top franchises offer pro shops with merchandise, lessons, food & beverage and run larger corporate events.
Technology Integration
Modern franchises use technology platforms like VenueSumo for court bookings, memberships and POS to help run their business.
Franchise Support
Ongoing support from the franchisor is vital. This includes marketing, operations, and business development assistance for when you run into difficulty or just need help.
Financial Performance
While past performance doesn’t guarantee future results, the best franchise networks have a track record of strong returns.
